How to opt out of Facebook collecting and using data on your off-Facebook Internet activities.
Facebook has a policy of collecting information on you, even when you are off their site, and you agreed to that policy when you accepted their Statement of Rights and Responsibilities.
Mine, mine, mine – data mine!!
The technology to do that has been around for a long time. Facebook uses cookies to track your activities, then uses that information to target you for tailored advertising, the hope being you will click on the ad, which generates revenue for Facebook. I’ve expanded my web of friends through interests shared on Facebook, and that’s invaluable. I’m all for giving back to something offering as much as Facebook. So sometimes for the fun of it, I click an ad so Facebook get their sixty-two cents of revenue. However, I am not comfortable sharing everything I do with Facebook.
I want your cookie!
I did some digging to discover exactly how to opt out of their data mining. It should be simple, but Facebook dances around the issue, explaining instead how good it is for you to let them permanently peer over your shoulder. So how do you turn this kind of Big Brother off? Let’s follow one particular bouncing ball.
To make it easier to do, I’ll summarize the steps at the end of the article, but first, a little fun.
First click the drop down arrow on the top right side of your Facebook page. Then choose Settings. You might logically next click on Apps, which takes you to the Apps Settings page where the button should be that controls the App that mines your veins, and where the button should be that says, Mind Your Own Business Facebook, but it’s not there. Where have they hidden it? Well, remember those cookies?
We’ll just send the data to the STACKS
They’re tasty little programmed treats for data miners, and Facebook nestled the link at the bottom of your Settings page. To know how you were being mined by such a fattening thing, you could have gone to Facebook’s help, waded through long explanations about how wonderful Facebook’s batch of cookies were, and still not got to the Get Out of My Here button. We can skip that step and get to the chocolate chip of the matter. Scroll to the bottom of the page and click Cookies! Try not to break them in your haste.
How about that, we’re back at the Help page. You could read all about cookies again, or just scroll down to the list that looks like this:
Network Advertising Alliance
Digital Advertising Alliance European
Interactive Digital Advertising Alliance
Digital Advertising Alliance of Canada
Internet Advertising Bureau (US)
Internet Advertising Bureau (EU)
So now what? There’s no indication that these guys are hoarding your data and making a gazillion dollars from it so they can buy islands in the Caribbean where there’s no Internet to bother them, but there they are.
But it’s just a small island!
Some of these cookie monsters
have an opt-out feature. Follow the bouncing ball by going to the sites suggested here, and take a look at the others too, it could interest you.
Sorry, there seems to be no global way to do this. Just click them one by one!
If you’re in North America, click Network Advertising Alliance , Digital Advertising Alliance, and Digital Advertising Alliance of Canada.
If you’re in Europe, click on , European Interactive Digital Advertising Alliance.
Apparently the rest of the world doesn’t have advertising. Sign me up!
Not an ad in Asia, none!
However, if you’re in North America and going to Europe for a look around, choose, say United Kingdom/your ad choices, which then shows a pretty nifty whirling graphic that finds where cookies lurk on your computer, uneaten by you. “From Europe,” you say? So it seems. Jolly good, smashing, wot! We’ve got the blighters now!
Tea with your cookies Guvner?
Look around the sites until you find ‘opt-out’ or “your ad choices,” click, and watch the whirling icons. Cool! The sites may automatically launch an app that checks your computer for advertising cookies, and boy are you going to be surprised by how many fellows are peeking into your underwear drawer.
That’s Not Mine!
Be sure to select “All Companies,” if you want a complete cleaning of your advertising cookie jar. This won’t affect other cookies on your computer.
With cookies gone, you’ll be a light and lithe dude or dude-ess cruising Facebook with the wheel of data firmly in your hands. Anyone got a glass of milk and a cookie? I’m hungry.
To summarize: 
All together now…
On your Facebook page, click drop down arrow at upper right, click Settings, click cookies at bottom of page, scroll down to the list mentioned above, click each site suggested above, find “opt-out” or “your ad choices,” choose which companies to opt out from, and you’re done!
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